Preliminary task Magazine layout

Characteristics of good magazine lay-out design.

-Masthead

-Barcode

-Main cover line and cover lines

-Bold font

-Main image

-Advertisement

-Puff

-Articles with page references

-Price

-Tag line (underneath masthead)

-Hierarchy (Text)

-Buzz word (FREE!)

-Publisher

-Sky line (at the very top)

-Left third (shows a lot of the content; like a sky line)

-Date line

Serif font- Small decorative flourish font on the end of strokes that make up letters and symbols.

Sans serif font- Do not have any flourishes at the end of strokes.

-A font is the style of the writing, it has several characters using a particular size and design.

-The difference between serif and sans serif font is that: serif has a decorative flourish font on the end of strokes that make up letters and symbols. However, sans serif is the opposite and does not have flourishes at the end of strokes.

-Magazines use a variety of colours and fonts because, it stands out to the target audience and persuades them to purchase the product. For example if there were to be a magazine aimed at women, the colours used will be bright and bold (usually pink or bright blue) to catch their eye and make them want to read it.

-A complimentary colour is a colour that is combined with an opposite colour on the colour wheel and it makes them suit. For example, white and black as it's easier to read.

-Analogous colours are three colours that are next to each other on the colour wheel, with one being the dominant colour, which tends to be a primary or secondary colour. For example, red, orange and red-orange.

-A masthead is the main title of the magazine. It is the only title which will be in the biggest size and in a bold font. It is mainly used for magazines, newspapers and websites to catch the target audiences attention.

-A cover line is another word for a headline. It is another title on the magazine, but usually in a smaller font and usually advertises the magazine and is the next thing that stands out to the audience.

-A "main cover line" is the main heading of the magazine/newspaper/website. It corresponds with the main image, and is in a bigger font than the other cover lines, but not as big as the masthead. 

-A "left-third" is the part of the magazine where the main cover line is and it gives a few ideas of what the magazines's about to the audience. So when the magazines are stacked on the shelves, you will see the "left-third". However, a "right-two/ third" is the other part of the magazine where the main image and barcode will be and other cover lines, which are not as important to the target audience as it is usually advertising or gossip.

-Barcodes are used because it helps the magazine be purchased and it is a code for the magazine. Furthermore, the date and time lines are used because it helps the target audience know which issue it is and when it was released. Therefore, the target audience can be updated on news of the new releases.

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